How Hoteliers Are Delivering A Personalized Guest
Each day guests are full with thousand of marketing messages. Hoteliers need to personalize their marketing and guest experience. Today guest expect a personalized experience and service. The percentages of guests who prefer such kind of service are higher than the guests who may compromise e a degree of privacy just to experience the personalized services.
According to a study conducted by Experian Marketing Services, says that personalized emails generate up to six times higher revenue per email than non-personalized emails. In today’s digital world we can define personalization several tactical components. What most widely accepted by organizations is to give the right customer the right thing at the right time. Regardless of hotel category or stars, how a hotel can give personalized experience to guest? By understanding and implementing below given steps hoteliers can achieve the objective of making personalized experience.
Hoteliers can change guest experience by gathering information and data based on guest booking. That data may help to analyze, whether a guest is visiting for work or pleasure, traveling alone or with a group.